Sponsored by: Serrala

Learn how this international pharmaceutical company centralized and automated its collections process so it could ensure an excellent customer experience from sales through payment, globally. The company’s customer-centric solution provides comprehensive information on each customer, so the Credit and Collections team can manage disputes quickly, assign local or global credit limits, and tailor collections approaches based on past behavior. The company can now flexibly assign credit and collections tasks across its global workforce, identify whether payment issues are related to the client or part of a wider trend, and use this information to negotiate new contracts/payment terms.

David Popper, Solution Architect, Serrala

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